Creative & Production

TEAM

Marc Routh

Producer/Executive Producer

Simone Genatt

Producer/Executive Producer

Mitch Sebastian

Creative Director & Director

Flora & faunavisions

Scenic, Sound, and Media Design

Darko Soolfrank

Zurich Presenter

BIOGRAPHIES

Broadway International Group

Producer

Broadway International Group and Broadway Asia, Co-Founded by Marc Routh and Simone Genatt, are among the world’s leading producers, creators and distributors of live entertainment, with productions touring to over 60 countries and recognized with over 50 Tony, Olivier, and Grammy Awards. Their global portfolio includes Broadway musicals, immersive attractions, and destination-based entertainment experiences.

www.broadwayasia.com

Marc Routh

Producer/Executive Producer

President of Broadway International Group, is one of the most prolific producers on Broadway, with recent productions; Back To The Future on the West End, The Roommate on Broadway starring Mia Farrow and Pattie LuPone, and Roald Dahl’s Charlie and the Chocolate Factory Global Tour. He is a seven-time Tony Award winner for Oklahoma!, Angels In America, The Band’s Visit, The Norman Conquests, Company, Hairspray, and The Producers. Alongside his Broadway endeavors, Routh is the producer of the Obie Award-Winning Stomp and the legendary award-winning nightclub 54 Below.

Simone Genatt

Producer/Executive Producer

Chairperson and Co-Founder of Broadway International Group and Broadway Asia, has been responsible for shows in over 60 countries including recent productions of An American in Paris, Anastasia, Charlie and the Chocolate Factory, Beetlejuice, COOKIN’ and The Sound of Music. Recent global partners include: Le Grand Theatre de Geneve, Theatre du Chatelet; Fuji TV; Shanghai Culture Square, Warner Bros Theatricals and Rodgers & Hammerstein among many others. With a commitment to presenting live theatrical entertainment to cultures throughout the world, Simone Genatt remains focused on expanding the boundaries of entertainment and communication throughout the global markets.

Mitch Sebastian

Creative Director & Director

Award-winning director, writer, and choreographer known for major stage productions, arena spectaculars, televised cultural ceremonies, collaborations with Disney Theatricals, and conceptual work with Alexander McQueen. He has directed over 30 musicals worldwide, celebrated for fusing movement, technology, and emotional storytelling.

flora & faunavisions

Scenic, Sound and Media Design

The Berlin-based studio led by Leigh Sachwitz specializing in immersive visual environments, digital scenography, and interactive installations across global exhibitions, digital operas, and cultural installations.

Darko Soolfrank

Zurich Presenter

A leading producer of cultural, theatrical, and experiential programming across Europe, focused on destination entertainment and international touring exhibitions.

Willette Murphy Klausner

Co-Producer

Willette Murphy Klausner, theatrical and film producer and former film studio marketing executive, is the founder and president of WMK PRODUCTIONS, INC. She is both a producer and investor in live theatrical and film projects.

Bergamot Front Row Fund

Co-Producer

International entertainment organization specializing in cultural attractions, sports, large-scale creative collaborations, and transnational theatrical development.

Broadway Immersive Entertainment

Co-Producer

Global immersive entertainment production and distribution company focused on high profile brands and content for the world market.

BROADWAY INTERNATIONAL GROUP

BROADWAY ASIA

Chairperson/Producer

Simone Genatt

President/Producer

Marc Routh

Executive VP Licensing and Touring / Director of Operations

Jackie Newman

Project Producer

Rod Kaats

Associate General Manager

Joseph Longthorne

Senior Manager of International Licensing & Touring

Faye Oyang

Manager / Executive Assistant to Simone Genatt

Emmanuelle Girard

Finance Associate

Lixia Xiao

Manager

Tayn Yeo, Lea Li

Management and Marketing Coordinator

Regina Zhu

Manager / Executive Assistant to Marc Routh

Trinitee Pearson

Management Assistant

Julia Levine

Interns

Emily Wang, Karina Quinn

PHOTOGRAPHER CREDITS

Opening March 26, 2026

Secure Your Experience

Don’t miss this once-in-a-lifetime immersive celebration of
Marilyn Monroe’s 100th birthday.

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